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"Precocious money-making schemers."
This is the unfortunate stereotype frequently conjured when imagining the youthful pursuit of entrepreneurship. Consider the movie Risky Business, in which Tom Cruise's character runs a brothel out of his suburban Chicago home to satisfy an assignment for his high school business club and improve his chances for admission into Princeton University.
Hollywood may propagate its own version of early entrepreneurship bred at schools. However, the reality is that many universities have truly embraced the imperative to prepare future generations of entrepreneurs who can create new jobs and raise the bar on business innovation.
In previous articles I have written about the importance of business acumen and community volunteerism in providing truly meaningful service to clients. Let's now add to that the entrepreneurial mind-set of risk-taking, and let's start with the newest generation entering the public relations industry.
RISK-TAKING
Recent research from the Ewing Marion Kauffman Foundation shows that entrepreneurship is a rising area of educational training in the U.S. According to...