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WHILE The Big Breakfast was playing "spot the sausage", giving viewers a chance to win a family holiday in America, GMTV was allowing a carefully casual and very red Prince Edward a chance to give a family plug to the Duke of Edinburgh award scheme. So here we have the ratings battle in a nutshell, perhaps the first such battle that Channel 4 should easily win: where The Big Breakfast have cunningly and punningly planted a pound of raw sausages and win a trip to the States, or if you work hard enough and walk far enough through wind rain and snow get the chance to meet the Duke of Edinburgh.
How...