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APART FROM maybe Don't Come Here You'll Really Hate It, it's quite hard to think of a more hubristic name to give your new restaurant than Titanic. I mean, it does rather invite remarks like "pass the sickbag" and "abandon ship" and "sunk on its maiden voyage".
I suppose Marco Pierre White must think he's so big and double- bow-sealed and steel-riveted that he is immune to such critical icebergs. And perhaps he is. So I'm sure he won't mind at all if I tell you that Titanic is a total waste of life and only worth visiting if you're the sort of saddo who thinks it's essential for your credibility to be seen in the latest MPW restaurant.
And if you are such a saddo, you'd better get your skates on, for Titanic's future looks a mite uncertain. It is currently facing legal action from both Oliver Peyton (jolly cross because Titanic is in the same building as his Atlantic Bar & Grill) and from the Belfast shipyard Harland and Wolff (concerned because, obviously, there's a huge danger that people going to the restaurant might mistakenly assume that they're going to the ship which sank in 1912).
When Pharmacy encountered similar problems, it had to briefly rearrange its name to Achy Ramp. But I don't think the anagrammatic solution would work for Titanic. I Cat Tin wouldn't exactly encourage public confidence in its kitchens. Anyway, we know what it's going to call itself if Titanic is disallowed because, the name is already printed on the top of the menu: White Star Liner.
Which to my mind is the name Marco should have chosen in the first...